Michael Novelli

Founder, CEO

Novelli is a consultant for high-profile clients, helping them develop and implement relevant growth strategies. Tuning into a client's vision, he has a knack for differentiating a brand with messaging that resonates with consumers through authenticity. An astute observer of consumer behavior, Novelli strives to creatively segment impact with unprecedented strategies so that his client's content gets better open rates and responses. From there, he reviews weekly data, constantly tweaking campaigns in new ways to improve. Novelli's techniques for making these connections go far beyond typical agency services. He understands the need to sync and build a client's internal processes and procedures to optimize impact and results. Always looking forward and never back, he's constantly developing imaginative ways to take techniques and strategy to the next level. Novelli prefers breakthrough to incremental innovation. His ability to reformulate products, processes, and business models is a distinct advantage. Adept at sensing patterns and upcoming trends, he thrives in uncharted territories. An industry veteran of over twenty years, Novelli approaches each client with unmatched zeal and tenacity.


Type 3


The Trendsetter

How To Fascinate

Never stops.

People will forget what you said, people will forget what you did, but people will never forget how you made them feel.

Maya Angelou