The Hustle Is Real

Next Level Skill Development

Rethinking Our Game

The task was monumental—develop a basketball sports camp to equal those of the Lower48 with quality coaching, product, media outreach. 2019 was the launch year.

This required a website with the ability for students to register, get documents, buy merchandise, and get motivated to get into the game. It was supported with student outreach in the form of flyers, social media campaigns, and personal appeals to coaches. The target audience were high-school students in public and private schools in the Mat-Su Borough School District.

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